Transforming Infrastructure and Performance for a Growing Marketplace
How we modernized a professional consultation marketplace's technical infrastructure, implemented advanced search capabilities, and optimized performance while the platform continued serving active users and handling real-time video calls.
The Challenge
Sprect needed to modernize their technical infrastructure while maintaining zero downtime for active users. The platform faced performance bottlenecks, cache invalidation issues, and required migration from Cloudflare to AWS services for better control and cost optimization. Additionally, they needed advanced search capabilities to help users find relevant professional consultants more effectively.
Our Approach
We implemented a comprehensive technical transformation using modern cloud architecture principles, performance optimization techniques, and advanced search technology while maintaining continuous service availability.
The Solution
We architected a modern, scalable infrastructure built on AWS services including Route53 for DNS management, CloudFront for CDN, and serverless compute for search functionality. The new search system used OpenSearch with Lambda-based APIs, while frontend optimizations included S3-based asset delivery and intelligent caching. We maintained the existing Laravel backend while enhancing it with improved deployment workflows and monitoring.
Results
The infrastructure transformation resulted in significantly improved performance metrics and operational efficiency. Frontend optimization reduced LCP scores from 6-8 seconds to 3-5 seconds, while the new serverless search architecture provided sub-second response times with advanced filtering capabilities. The migration to AWS services improved cost predictability and system reliability.
40%
Reduction in page load times
100%
Uptime during migration
<1s
Search response time
"Keith brought exceptional technical leadership during a critical infrastructure transformation. His ability to optimize performance while managing complex migrations kept our platform running smoothly for our users."
Mohit Kadahari
Co-founder, Sprect
Project Details
Industry
Professional Services Marketplace
Company Size
Startup (10-50 employees)
Location
Mumbai, India
Services Provided
- Infrastructure Architecture
- Performance Optimization
- Search System Implementation
- AWS Migration Strategy
- Technical Team Mentoring
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